Ep 184: Interesting vs committed - Don't misread the signals

"Let's do it!" sounds great, but you want that to mean "I'll sign right now!". 

Whereas your buyer might be meaning to say "I like this a lot, tell me more". 

And if you don't verify you're reading the signals correctly, you lose the deal. 
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Ep 184: Interesting vs committed - Don't misread the signals
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